Advertising inside WoW

Talk this week that Blizzard the makers and maintainers of World of Warcraft could throw the doors open to advertising companies to setup 'banners' and similar advertising techniques inside the WoW game.

Its an interesting concept, where companies for example Nike Shoes could have 'Nike Elf Boots' with their logo and title in the game, or taverns could advertise 'real world' beer types.

It could prove a massive money spinner for Blizzard (even on top of the money they make monthly with World of Warcraft) - the question is will it annoy WoW users? Will the advertising ruin the experience?

As WoW reaches middle age, it could be the spike in interest that Blizzard wants - the next few months will be interesting to see what develops.

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